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Add text or image watermark to your photos — free, instant, private
A watermark is an overlay — text, a logo, or a symbol — applied to an image to identify its creator or owner. It serves as both a copyright notice and a deterrent against unauthorised use. When someone shares your watermarked image online, your name or brand travels with it, giving you credit and helping new viewers find your work.
Watermarks are especially important for photographers, illustrators, designers, and content creators who share work online before selling or licensing it. They don't prevent theft entirely, but they make it significantly less attractive — an image with a visible watermark has less commercial value to someone trying to use it without permission.
Even outside professional contexts, watermarks are useful for adding branding to product photos, presentation screenshots, or any image you want clearly attributed to your business or personal brand.
A text watermark is the simplest option — type your name, copyright symbol, or website URL and it's applied instantly. Best for quick attribution without any graphic assets. An image watermark uses a PNG logo with a transparent background, giving a more polished, branded result. Use image watermarks when you have a recognisable logo you want associated with your work.
Share full-resolution portfolio images online while protecting them from being downloaded and used commercially without payment.
Add a brand name or logo to product images shared on social media or in press kits to maintain consistent brand attribution.
Protect original artwork shared on Instagram, Behance, or ArtStation from being reposted without credit.
Mark draft documents or slide exports as "Confidential" or "Draft" before sharing for review.
Add an agency logo or agent name to property photos shared on listing platforms to prevent competitors using your photography.
Watermark diagrams, charts, and teaching materials so they remain attributed when shared by students or third-party sites.
Opacity is the most important watermark setting. Too low and it's invisible; too high and it ruins the image. Here's a practical guide:
Always prepare your logo watermark as a PNG with a transparent background. A white or coloured box around your logo looks unprofessional and obscures more of the image than necessary.
Bottom-right corners are the most common placement, but they're also the easiest to crop away. For stronger protection, place the watermark centrally or use the Tile option to repeat it across the image.
A white watermark disappears on bright backgrounds. A dark watermark vanishes on dark images. Try semi-transparent white on darker photos and semi-transparent black or grey on lighter ones.
Your name, website URL, or © symbol and year are all you need. Long sentences as watermarks are distracting and rarely read. Shorter is sharper.
If your watermark includes semi-transparent elements, export as PNG or WEBP. JPEG doesn't support transparency and may produce a white halo around partially transparent areas.
All watermarking runs entirely in your browser. Your photos and logo files never leave your device — no server, no storage, no data collection.